Author Archives: Daisy Laird

Winners Announced from Pre-Seed Pitch Competition


Thanks to everyone who submitted their 90-second video in Start Co.’s Pre-Seed Pitch Competition. There were tons of great ideas and we encourage everyone to continue working on and building their startups.  We had 5 different prizes and are excited to announce the winners:

1st Place: FastApp from Memphis, TN

Check out their pitch:


Most Creative: Truck Driver Power from St. Louis, MO

  • $200 Amex Giftcard

Solving the Biggest Problem: Fast App from Memphis, TN

  • $150 Amex Giftcard

Strongest Team: Flock United from Memphis, TN

  • $100 Amex Giftcard

Most Enthusiastic Presentation: Flock United from Memphis, TN

  • $50 Starbucks Giftcard

Also, we’re accepting accelerator applications through today, March 1st so apply now! Click here for more information or reach out to us at

News Release on Seed Hatchery’s Boosterville


Boosterville Receives $830K Investment to “Boost” Offers and Loyalty Platform Growth

ZIONSVILLE, IN  —  Boosterville, an award-winning, offers and loyalty platform that seamlessly connects merchants with cause-driven buyers, announces the completion of the company’s seed round of funding.  The round, which will be used to accelerate the rollout of the platform to new markets, totaled $830,000 and was co-led by 316 Investments and VisionTech Angels with a matching investment from Elevate Ventures.

Greg Willman, co-founder and CEO of 316 Investments who will be joining the Board of Directors, stated, “Our excitement for Boosterville stems from our long history in the retail space and understanding of the innovative marketing solution that Boosterville brings to merchants who want to support non-profit groups in their communities as well as grow their customer base.”

Boosterville works with all existing payment card processing and POS systems with no new hardware, integrations or training required.  An immediate text message at the time of purchase notifies the buyer of the merchant’s contribution to their selected non-profit, resulting in increased engagement and loyalty for platform merchants.

Ben Pidgeon, executive director of VisionTech Angels, said, “Merchants have long been challenged by measuring return on investment of local marketing dollars spent. Boosterville has developed an elegant, yet powerful solution for businesses to engage with customers in supporting local causes, help local groups raise funds they need to be successful, and in the process, build a more loyal customer base. VisionTech Angels is pleased to have Boosterville as our first investment of 2017.”

Boosterville CEO Pam Cooper stated, “We’ve seen great interest this last year and are thrilled to have these leading retail and technology experts join our team. We’re excited that they recognize the value of our technology and the tremendous opportunity to help the millions of merchants across the country increase their revenues while enhancing their relationship with their local community and non-profits.”  Cooper added, “It’s wonderful to join the rising tide of Indiana’s tech startup community and prove that founders don’t need to leave the state to secure angel investment or talent for their growing companies.”

During 2016, Boosterville established a technology partnership with one of the world’s largest credit card networks, secured agreements with national non-profit and faith-based organizations, was selected for Facebook’s FbStart program, and visited with now-Governor Eric Holcomb to introduce Boosterville and discuss fostering entrepreneurial growth in Indiana.  Most importantly, Boosterville received overwhelmingly positive response during a pilot program in Zionsville after months of testing by local development partner merchants: WB Pizza, Cobblestone Grill, and JiffyLube of Indiana.
Prior to launching from Zionsville’s entrepreneurial and coworking center zWORKS, Boosterville graduated from two tech accelerators — the SeedHatchery in Memphis, TN and Prosper Women Entrepreneurs in St. Louis, MO.  The company is currently operating in previously vacant commercial space owned by the Town of Zionsville.

About Boosterville

Boosterville is an offers and loyalty platform that seamlessly connects merchants with cause-driven buyers to raise funds for their favorite non-profits simply by using their credit card.  The company was founded by successful serial entrepreneur Pam Cooper and husband Tom Cooper, a visionary data security and integrations expert who was founding CTO for several high growth companies.

Boosterville’s platform converts charitable donation requests into increased revenue for participating merchants, acquires and retains new customers, provides multi-channel communications loop between merchants, non-profits and cause-driven buyers, and delivers a new funding source for school-based organizations and other non-profits.

About 316 Investments

316 Investments is a group of private investment companies focused on early stage opportunities with high potential companies with strong leadership/management. Our investments center on industries and niches where we have expertise, including food and beverage, medical, consumer products, engineered solutions, manufacturing, real estate, entertainment/publishing, and technology.

About VisionTech Partners I VisionTech Angels

Founded in 2008, VisionTech Partners is a privately held company focused on linking investors to high-potential early-stage companies. Headquartered in Indianapolis, one of the nation’s most vibrant innovation regions, VisionTech is where inventors, entrepreneurs, investors, universities, and strategic partners convene to share, fund, and launch innovative technologies. VisionTech Angels has chapters in Bloomington, Fort Wayne, Indianapolis, Lafayette, and an Affinity chapter, AngelBom.

Contact: Pam Cooper (317) 446-9177 or Andy Weixler (317) 324-8004

Pre-Seed Pitch Competition


We’re bringing back the Pre-Seed Pitch Competition from last year! Tell us your startup idea by entering a short, 90-second pitch, and you could win $1,000 cash for your technology startup. Don’t know if you can win the grand prize? We also have prizes for the “Strongest Team” and “Most Enthusiastic Presentation” so check out the details below.

Description: The Pre-Seed Pitch Competition aims to encourage entrepreneurs with idea stage technology startups.


1st Place

Most Creative Pitch

  • $200 Amex Gift Card

Solving The Biggest Problem

  • $150 Facebook Ad Credits

Strongest Team

  • $100 Facebook Ad Credits

Most Enthusiastic Presentation

  • $50 Starbucks Gift Card

Judging Criteria: Applicants must submit a 90-second video sharing their startup idea using the following guidelines.

  • Introduce your team
  • Describe your tech product/service
  • Tell us about your customer and the problem you’re solving for them
  • Explain how your product works to solve that problem
  • Tell us where you are in the process
  • Make a realistic ask
  • Passion and enthusiasm count

Watch The Elevator Pitch

Eligibility: Must be a technology driven startup that is bootstrapped or has raised less than $100K from non-institutional VCs

Entry deadline has been extended to February 24th, 2017 at 11:59 PM

Click here to apply!

Contest is limited to 250 submissions