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Co-Founders Peter Bassa, Ken Sills, and Sasha Kucharczyk (pictured below respectively) are building a predictive truck maintenance platform using real time data science and machine learning in the long haul truck industry.  Preteckt, a Start Co. alumni (Seed Hatchery ’15), streams 16,000 data points a second off a big rig truck to the cloud and then using high […]

That’s right! You are far more likely to achieve your goals when you have someone to hold you accountable. Startup entrepreneurs take note and find someone. If accountability leads to more success, why are people so afraid of it? It might have something to do with their childhood upbringing. I’m sure your parents held you

The cubicle is where it all started for me.  A small confined space with high walls and no decor.  Equipped with a few drawers with missing lock keys, a noisy computer, and a chair.  At least the chair could spin.  Lack of feng shui aside, it was my home away from home, and I found

Evan Katz and Morgan Steffy are two of the newest members of Seed Hatchery, an information technology accelerator operated by Start Co. They are working to build an app – Tortuga – that helps everyday people get feedback on the clothing they wear. Evan and Morgan first met while studying abroad in Ecuador.   How

As I’m nearing the end of my time as an undergraduate I am reminded of a scene from Good Will Hunting. It’s the scene at the bar where Will shares his opinion on higher education to an arrogant grad student. Will tells the guy he “wasted $150,000 on an education you coulda got for a buck fifty in late

If you are an entrepreneur, then you’re undoubtedly familiar with the terms: starting up, incubation, and acceleration. Many believe they have a game changing concept; however, they have no clue how to move from the idea stage to the execution stage.  For these founders, moving directly into an early stage accelerator is a wise move.

Since I was a young girl, I’ve fantasized about the sweet life of becoming an entrepreneur and likened it to that of a fairy tale princess.  You know . . . obtaining unimaginable levels of success and freedom, having buckets of money to take care of family and self, and best of all, no supervisors. 

The Memphis startup ecosystem has played a significant role in the Screwpulp story. I began by pitching my idea to archer>malmo ventures who gave me some simple advice: “The idea is great but, you’re not ready. You need a team.” I continued to develop my idea, and a year later, was ready take it to

It begins with a simple idea. Maybe it’s a general idea of the whole thing, without all of the details filled in. Or maybe it’s a few small pieces of something larger. It’s an idea you just can’t get rid of. You start to flesh it out, to allow those fragments to grow. You set