Let’s get down toBUSINESS-TO-BUSINESS.

Focused exclusively on B2B software and hardware solutions, Memphis’ first accelerator has helped fund, mentor, and launch 26 emerging technology companies since 2011.

We invest in up to 6 startups per session,
hosting a rigorous but rewarding program.

By the end of your experience, you’ll emerge with a working business model, a sales pipeline, and connections to the right investors and seasoned advisors. You’ll also earn a chance to pitch at our investor events in Memphis and Silicon Valley.


Seed Hatchery is like a startup MBA on steroids. You get access to a variety of industry experts focused on the unquie needs of B2B tech startups, including customer development, product design, marketing, PR, direct and online sales, financial modeling and more.


With a network of VCs and angels, your $25,000 in seed-funding is only the beginning. Recent graduates of Seed Hatchery have secured over $2 million in additional funding via our Validation Fund, Angel Network, and other investment partners.
Funding Opportunities >

Customer Access

With the unique partnerships available to you through Start Co., you get access to a network of business leaders ranging from mid-sized businesses to Fortune 100 companies. We will host mixer events, and work to introduce you to multiple companies, willing to serve as both customers and test subjects for your business.

Services & Resources

As a Start Co. founder, you’ll have access to an unparalleled suite of technical services, perks and partners, as well as legal, accounting, PR, and talent-development resources.


True success relies on guidance. The kind that comes from mentors who have experienced and overcome every triumph and setback you’ll likely encounter. Mentoring is central to everything we do. Our community of industry experts, creative professionals, and seasoned founders are passionate about helping you on your journey toward success.


Start Co. Lab is ground zero for our accelerators, workshops, training sessions, and more. Your startup will receive a dedicated workstation and area to start building your company culture. Accessible 24/7, our modern, open office provides plenty of room for your big ideas to grow. And our location in the core of downtown Memphis offers limitless walkable options for dining, entertainment, offsite work, and housing.

Key Partners

Innova AutoZone

Innova invests in early-stage high-growth B2B technology companies, including the investment for Seed Hatchery teams.

Autozone, the largest specilaity retailer in the United States, is stepping up to the plate to provide in-depth business and technical assistance to our B2B teams.

Seed Hatchery 2017

Seed Funding:



May 1 – August 10

Demo Day:

August 10


August 21 – November 16

Deadline: March 1 / Notification: April 1


Feel free to contact us at info@neverstop.co before you apply.

Eric Mathews

Eric Mathews
Founding Partner

Andre Fowlkes

Andre Fowlkes

Start Co. Partners

  • archer malmo inc
  • Baker Donelson
  • SendGrid
  • Mosaik Solutions
  • American Airlines
  • Marston Group
  • ServiceMaster